Free · Chrome extension

Seed — IG DM Sender / Bulk

A free Chrome extension that sends personalized bulk Instagram DMs from your own logged-in account — human-paced, capped, and built to pair with Seed gifting.

Runs in your own Instagram tab. No passwords stored. You start it, you watch it, you can stop it anytime.

Instagram bulk message sender: how it works

Seed IG DM Sender / Bulk is a free Instagram bulk message sender that runs as a Chrome extension. You give it a list of handles and one message. It sends the DMs one at a time from the Instagram tab you are already logged into, waits a random gap between them, and stops at a daily cap.

Set it up in five steps

  1. Install the extension from the Chrome Web Store and pin it to your toolbar.
  2. Log into instagram.com in Chrome like you always do. The extension never asks for your password.
  3. Add your list. Paste the handles you want to reach, or connect the extension to Seed (in Shopify admin open Seed, then DMs, copy your connect key, paste it into the extension, and press Pull queue) to message creators from your gifting campaigns.
  4. Write one message. Use merge tags like {username} and variants like {Hi|Hey|Hello} so every DM reads one to one, then review the queue.
  5. Press Start and keep the Instagram tab open. Pause or stop anytime. Closing the tab stops it.

Daily limits and safety

  • The sender stops at 50 DMs a day per account. The cap cannot be overridden.
  • Instagram does not publish a DM limit. About 50 a day is the ceiling for an established account, and a new account should stay at 20 or fewer. We cover the numbers in how many DMs you can send on Instagram per day.
  • Gaps between sends are random, between 45 and 120 seconds, and each message is typed into the real Instagram box.
  • It stops if Instagram shows a warning. It runs in your browser, not on our servers.

Use it for real outreach that follows Instagram's rules, not for spamming strangers. For the full feature list see our free Instagram bulk DM sender page, and for the longer walkthrough read how to send bulk DMs on Instagram.

What it does

Personalized bulk DMs

Load a list of Instagram handles and send the same outreach to all of them without it reading like a copy-paste job. Merge tags drop in each creator's handle automatically.

Runs on your own session

The extension works inside the Instagram tab you're already signed into in Chrome. It never asks for your password, and there's no separate login for it to leak.

Human-paced sending

Randomized delays between messages so a batch looks like someone at a keyboard, not a script firing at a fixed interval.

Hard daily caps

Set a ceiling on how many DMs go out per day. The sender stops the moment it's hit — there's no override that puts your account at risk.

Pairs with the Seed gifting app

Use it standalone for cold outreach, or connect it to a Seed campaign to nudge creators who claimed a gift but haven't posted yet.

Questions people ask

Is there a free Chrome extension to send bulk Instagram DMs?

Yes. Seed — IG DM Sender / Bulk is a free Chrome extension that sends personalized Instagram DMs to a list of handles from the Instagram tab you are already logged into. It supports merge tags, randomized human-paced delays, and a hard daily cap you set. It is built by Seed, the Shopify creator-gifting app.

How does Seed IG DM Sender work without my Instagram password?

The extension runs locally inside your own signed-in Instagram tab in Chrome, so it never asks for a password and has no separate login. You paste a list of handles and a message template, press start, and it types each DM in your session at the pace you chose. Closing the tab stops it.

Will bulk DMs from a Chrome extension get my Instagram account flagged?

Risk comes from volume and robotic timing, not from the tool category. Seed IG DM Sender randomizes the delay between messages and stops at a daily cap you set, with no override. Server-side bulk senders that log into Instagram from their own infrastructure are the pattern most often flagged; this runs in your browser instead.

How does an Instagram bulk message sender work?

You give it a list of handles and one message. It opens each creator's thread in your logged-in Instagram tab, types the DM into the real message box, waits a random gap, and moves to the next one. Setup is five steps: install the extension, log into instagram.com, add your list, write one message with merge tags, and press Start. You can pause or stop at any time.

How many Instagram DMs can I send per day with it?

The sender stops at 50 DMs a day per account, and that cap cannot be overridden. Instagram does not publish an official limit. About 50 a day is the ceiling we see for an established account, and a new account should stay at 20 or fewer. Gaps between sends are random, between 45 and 120 seconds, and it stops if Instagram shows a warning.

Can each bulk DM be personalized?

Yes. Merge tags like {username} drop each creator's handle into the message. Variants like {Hi|Hey|Hello} rotate, so no two DMs in a batch are word for word the same.

What is Seed IG DM Sender for?

Creator and influencer outreach for DTC brands: inviting creators to a gifting campaign, following up with creators who claimed a free product but have not posted, and first-touch cold outreach. It pairs with Seed, the Shopify app that turns a creator's yes into a $0 draft order, but it also works on its own.

How much does Seed IG DM Sender cost?

It is free. There is no paid tier for the extension. Seed makes money on the Shopify gifting app it pairs with, which is why the outreach tool is given away.

Why we built it

Anuj runs growth at Dr Water, a Shopify brand doing about $2M a year, and the slowest part of creator outreach was never finding creators — it was the copy-paste. Fifty handles meant fifty near-identical DMs, typed by hand, from a phone, one thread at a time.

The old category of bulk-DM tools solved that by logging into Instagram on their own servers and firing at volume — which is exactly what gets accounts flagged. Seed — IG DM Sender / Bulk takes the other approach: it runs locally in your browser, inside the Instagram tab you're already signed into, at a pace and a cap you set. Nothing runs unless you start it, and closing the tab stops it.

It started as the tool we needed to clear our own gifting backlog at Dr Water. It's free because the product it's built to pair with, Seed, is what we actually sell.

More free tools

Add it to Chrome, clear your list this afternoon